PureStep™: A future-proof plan
Stay rational among these waves of dramatic change. PureStep™ allows you to turn mixed waste — that would otherwise end up in landfill or incinerated — into drop-in feedstock for steam cracking. The result is a premium circular plastic product. In doing so, you can future proof your business, decarbonize operations, and contribute to the global fight against waste. Big or small; grassroots or revamp, Topsoe will be there for you all the way. Growing your business, now and in the future? That’s Pure Logic.
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Pure Value
Get the early adopter advantage. Be a leader in the reuse revolution and feel the benefits of an enhanced brand reputation: both to consumers and potential clients.
By creating a premium new output, you can meet your CSR goals, diversify your product portfolio, and bring in a tidy profit.
Quality: again, and again, and again.
Get consistent quality in an unlimited number of recycling loops. No matter how many times the plastic is recycled, PureStep™ technology from Topsoe can purify the feedstock to the same standard, so you can consistently meet steam cracker requirements. You could also produce food- and medical-grade plastics.
Renovation and resilience
And, just like the waste, your business’ assets can be reused too. If you have a refinery, we can get going with a revamp of your current setup to accommodate PureStep™, eliminating the expense of a new grassroots plant. Or, if you are a petrochemical company, you can use the technology to take immediate control of your value chain and stay resilient against fluctuating feedstock prices.
Don’t let good profit go to waste. With a clear trend towards more sustainable products and packaging already in full flight, your business could make an investment in an area where demand will surely only grow. Let’s tackle the plastic waste problem head-on. Let’s work together on a solution which delivers a premium feed for steam crackers from mixed plastic waste and phases out fossil plastic. Let’s create Pure Value.
Give low-grade waste a high-grade purpose
For better or worse, plastic isn’t going anywhere anytime soon. And until it’s no longer needed, we’ll need better solutions for its production, recycling, and reuse. With this tough reality in mind, we’re committed to helping producers deliver on the world’s goals for circular plastic economy.
Where others might see garbage, we see gold. From landfills to tire-disposal lots, we see a world packed with opportunities for more sustainable plastic. With technology that can transform your pyrolysis oil directly into high-purity naphtha – a critical building block of plastic – we can reshape an entire industry for the better.
What’s more, we can do it sooner. Topsoe’s plastic-upcycling solution, PureStepTM, can integrate easily and effectively with your existing operation. This means you can quickly monetize pyrolysis oil in pursuit of a better purpose than carbon-heavy fuel. That’s good business in more than one way, so let’s act now to transform the way the world looks at waste.